the latest b4b news and marketing industry insights

We’re half way through the year and we’re pleased to report that the b4b team had another successful month! Before we hit the ground running with work for July, let’s reflect on what we got up to last month… Welcome to the Team June saw another raft of clients come on board with our Marketing […]

The digital marketing landscape moves faster than you can say “SEO.” Between algorithm updates and brand-new tech innovations, there’s always something new shaking it up. If you want your business to stay ahead, you can’t just keep up with current trends – you need to be two steps ahead, anticipating the next big thing before […]

We recently joined forces with friends and clients Town & Country Communications and gathered nearly one hundred of our clients and contacts to cheer on the England football team in their recent Euro 2024 game against Denmark. We held the event at AFC Bournemouth’s Vitality Stadium and watched the match on the big screen, as […]

In the world of digital marketing, optimising your PPC (Pay-Per-Click) campaigns is essential to maximise your return on investment. With the right strategies, you can drive more traffic, generate leads, and boost sales effectively. By adopting the right strategy PPC and SEO can be used together to increase web site traffic and conversions. Here are […]

In the ever-evolving world of SEO, staying ahead of the curve is essential. Throughout 2023 Artificial Intelligence with the introduction of Chat GPT and AI content writing tools and image and video generation really gained momentum and is continuing to advance at an alarming rate within 2024. Several key trends are set to dominate the […]

Growing your YouTube channel just got easier! YouTube has rolled out a new feature that lets you promote your videos directly within YouTube Studio. This is a game-changer for creators who want to expand their reach and engagement without diving into the complexities of Google Ads. At b4b, we always keep our finger on the […]

Poole-based digital agency, b4b Marketing, has thrown its support behind Forest Holme Hospice as its charity for 2024 and the team are well on their way to reaching their target of £1,000 for the year. The local agency, which specialises in marketing, software, websites and media, has already taken part in various initiatives so far […]

b4b, along with partner agency Studio Global, is thrilled to extend a warm invitation to all marketing professionals and businesses in the South to join us at our upcoming Sky AdSmart event. We’ve teamed up with Sky AdSmart to showcase the potential of TV advertising and how AdSmart allows businesses of all shapes and sizes […]

In the past, Google offered a simple solution for businesses in need of a website: a basic, no-frills page built from their Business Profile information. These ‘one-pagers’ weren’t designed to climb search rankings, but they did a decent job of displaying key business details to potential customers. Google recently announced they’re shutting down these websites […]

We are delighted to announce that our brand new media studio is now available to hire to media professionals across the South. The expansive infinity cove studio and facilities on the Albany Business Park in Poole, Dorset have been created primarily for our in-house media team who provide photography, video and animation services, and now […]