SEO, PPC, social media, and e-shots for Collins Nets
Collins Nets
A PPC campaign is a great way to drive visitors to your website. we can set up and manage your PPC campaigns so that you can generate results quickly.
Pay-per-click is a form of advertising where you only pay when a user clicks on your ad. With this highly effective technique, you can get your business, services and products at the top of the search engine pages (SERPs) and drive instant traffic to your website.
If you need more leads, sales and traffic to your site, PPC can get great results when it’s done right! Think of it as ‘paid traffic’ to your site.
An advertisement for your website is placed in the top premium positions of the organic/natural listings on a search engine. Unlike SEO (search engine optimisation), PPC is instantaneous and is based on an auction payment model, where you pay the search engine each time someone clicks on your advert and visits your website.
Often, our strategy will include running PPC campaigns in parallel with other channel activity such as search engine optimisation (SEO) and social media activity.
We would always recommend SEO & PPC as they come hand in hand and our specialist teams will work together to get the best results possible. Relying on one method of marketing is never a good game plan.
Google Ads is the most commonly used advertising platform and we also work with Microsoft Ads, formerly known as Bing. There are various ad types you can choose from depending on your product, service and business goals. Our experienced team can recommend the best for you. But here’s an explanation of what each one is:
Whether it’s establishing a new strategy or increasing the effectiveness of an existing campaign, b4b’s specialist PPC team devise effective, engaging PPC campaigns that get results - get in touch today on 01202 684400.
Explore our pay per click project portfolio, showcasing our creative and technical expertise.
Our team of PPC specialists have a wealth of experience in lots of different industries. We are a fully certified agency and hold official Google Partner status, meaning all of our PPC specialists are fully certified across all areas of Google Ads.
We integrate ourselves as much as we can into your business and the minds of your customers, to help us create a strategy that boost leads and sales. This includes but is not limited to understanding your business goals and KPIs, identifying unique selling points, keyword research, competitor analysis and data-led optimisations to help you grow and scale your business.
Not only that, but we ensure that your PPC ads highlight what is unique about you and your business, and that they’re aligned with your target keywords and the type of search query people will use to find your business.
Our specialists will act as an extension of your team. As one of the area's best digital agencies, we offer a comprehensive array of marketing services that includes PPC, SEO, social media, email marketing, copywriting, PR & media relations, graphic design & print, as well as branding. We also offer web, software, and promotion services.
As a digital agency, we have been helping clients get to grips with PPC marketing for a number of years with great results. Our expert Google Ads specialists can set up from scratch new PPC campaigns and manage your monthly PPC marketing budget, or we can share with you our knowledge and experience so you can manage the campaign yourself rather than opting for fully outsourced PPC management. We can also review any existing PPC campaigns to recommend any necessary changes, and also take over and manage them on your behalf.
The key benefits of PPC advertising are:
Whether it’s establishing a new strategy or increasing the effectiveness of an existing campaign, auditing your existing account or training your team on running PPC in-house, b4b’s specialist PPC team are here to help. Please get in touch today on 01202 684400.
In the world of digital marketing, optimising your PPC (Pay-Per-Click) campaigns is essential to maximise your return on investment. With the right strategies, you can drive more traffic, generate leads, and boost sales effectively. By adopting the right strategy PPC and SEO can be used together to increase web site traffic and conversions. Here are […]
Pay-per-click (PPC) advertising is a proven tactic for driving traffic to your website and generating valuable leads and sales. As the name suggests, PPC works on a “cost-per-click” basis. This means you’ll be charged a fee every time a user clicks through from your ad on Google or Bing (Microsoft), in order to land on your […]
We break down the benefits of combining organic and paid search together to increase traffic and conversions on your website. What is organic search? Organic search is the act of someone using a search engine such as Google to find relevant information on their chosen search term. Google’s algorithm determines the user’s search intent (the […]
PPC stands for Pay Per Click and was created to provide business websites the opportunity to be advertised towards the top of a search engine results page instantly. Unlike SEO (Search Engine Optimisation) you pay every time your website is clicked on by someone on the internet, through advertisements. PPC is buying more exposure to potential customers online, and […]
21 Albany Business Park, Cabot Lane,
Poole, Dorset, BH17 7BX
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01202 684400
21 Albany Business Park, Cabot Lane,
Poole, Dorset, BH17 7BX
Sign up to receive a regular roundup of our news, articles, and exciting industry insights
