The Latest b4b News and Marketing Industry Insights

AI is accelerating. Attention is harder to earn. And for businesses everywhere, efficiency is no longer optional (especially now the ruddy clocks have gone forward). From website launches built to convert to campaigns that deliver measurable results, we’ve focused this March on helping businesses operate more effectively and grow with clarity. Our upcoming AI Workshop at TradePod explores how to reduce admin and streamline day-to-day operations, while TradePod itself marks its first year supporting […]

Roses are red, violets are blue . . . Instagram’s changed again, and AI’s trending too (when is it not?!). One minute, everyone’s testing AI caricatures for Valentine’s Day, and the next, Reels gets an update that changes how people move through your content. Fortunately, we know that trends move fast, and platforms evolve even faster, so staying visible means staying curious. Alongside the digital shifts, we launched new websites, continued long-standing client work (including […]

January never eases anyone in, especially down here in Dorset. We’ve got cold mornings, grey skies, Blue Monday on the calendar. Floods that turned commutes into white water rafting. Still, here at b4b, we keep the wheels moving. We all showed up, got stuck in, and kept our projects progressing.  We kicked off 2026 with new website launches, long-standing client work, […]

Ho-ho-ho-hows about that? In December, Anthony Tilley, our Managing Director, was awarded The Osborne Award by peer2peer. More on that later, but what a standout way to close the year on a high, and what a year it’s been!  From the b4b Apprentice in April, to muddy miles for charity in June and July, our summer party on the water in September, and a Dragons’ Den investment win […]

November might be all about bonfires, fireworks, and Guy Fawkes, but the brightest sparks were a little closer to home. The Snowball Community’s accessibility app, designed and built by our software team, secured an £80,000 investment from all five Dragons on BBC’s Dragons’ Den, setting the tone for a standout month (but more on that later). Add new websites […]

Darkness falls across the land . . . but at b4b, we rise with cameras and keyboards in hand. October had us conjuring up client success stories and hosting networking nights that were anything but dead quiet. From STAC’s standout strategy to Bizpedia’s BTS action and some pet-friendly socials, we’ve been frightfully busy. Our team have […]

Poole-based digital marketing and software agency, b4b, is celebrating the success of one of its clients after their mobile app, built by b4b’s expert software team, achieved a major milestone by securing an £80,000 investment split between all five Dragons on the BBC’s hit programme Dragon’s Den.Snowball is an innovative mobile app for iOS and […]

September signalled the shift to shorter days and cooler nights, but at b4b the pace only picked up. We launched shiny new websites, captured events at DSEI London and Fullerians RFC, and set sail for our summer party before docking at the Southampton Boat Show. Between fresh app prototypes and a fair few workiversaries worth cheering, […]

August brought a mix of sunshine, school holidays, and screen time, and we made the most of every minute. While the summer was in full swing, our team was busy launching websites, creating bold media, and swinging clubs for charity. All while sharpening their pencils, freshening up their notebooks, and taking a little hit of […]

With the sun blazing and our project board even hotter, July came in fast and left no time for a breather. From back-to-back shoot days to new site launches and a 13-mile charity walk under blue skies, the pace was full-on (occasionally fuelled by ice cream). We rallied on the padel court, played sous chef at […]