b4b News – January Roundup 2026

Style Group 

Designed by Studio Global and built by our team, the new Style Group website reflects the evolution of a brand with more than 25 years of experience. The site showcases Style’s expanded offering, positioning them as a trusted partner for complete space optimisation, including acoustic solutions and servicing. Confident and built for scale, the platform supports multiple audiences while reinforcing the integrity and expertise behind the brand. 

County EPOS 

With over 40 years in the industry, County EPOS needed a website that set them apart in a crowded EPOS market. The new site brings clarity to a complex product ecosystem, highlighting their consultative approach, bespoke solutions, and 24/7 support. Built to serve businesses of all sizes, it reinforces County EPOS’s reputation for reliability and long-term partnership. 

Food Labelling Services 

A long-standing client relationship, Food Labelling Services’ new website replaces an outdated CMS with a platform built for clarity and usability. Operating in a highly regulated space, the site clearly communicates their food and supplement labelling expertise while maintaining a straightforward, no-nonsense tone. The rebuild reflects the trust they’ve built with clients over more than 25 years. 

If you’re planning a website launch or rebuild, we’ll help you create a site that performs from day one. Speak to our Web Design and Development team, and let’s build something your customers can trust. 

Southampton Freight Services 

A long-standing client, Southampton Freight Services, asked us to develop a bespoke Client Portal built to improve visibility, speed up decisions, and reduce internal admin. Integrated with their existing consignment and quotation systems, the portal allows clients and vessels to track consignments and respond to quotes in real time, delivering a clearer client experience and strengthening SFS’s digital infrastructure. 

Town & Country Communications 

For more than a decade, Town & Country Communications has trusted us as their digital partner across website, SEO, media, and social. In 2025, we refreshed their website and branding to better reflect their market position while preserving the personality customers recognise. Supported by ongoing SEO, social content, and video, the joined-up approach continues to drive visibility, enquiries, and confident competition with larger national providers. 

Strong partnerships are built over time. If you’re looking for a digital partner who understands your business and grows with you, speak to the b4b team and let’s see what we can build together. 

The Work Behind a Considered Setup 

Great content starts long before the camera rolls. This month, we shared a behind-the-scenes look at the preparation behind a calm, credible shoot. We look at everything from lighting and framing to creating a space where people feel comfortable on camera. It’s the difference between content that’s simply made and content that’s genuinely considered. 

BTS: This Is Paria 

Studio 10 was filled with Valentine’s energy during a themed shoot for This Is Paria. Playful, confident, and on-brand, the session delivered standout imagery that shows how thoughtful styling and strong talent combine to create content that cuts through. 

BTS: Attain Run Cap 

We also welcomed Attain into the studio to capture campaign and product imagery ahead of their latest drop. Clean visuals and detailed shots ensured the content was ready to perform from launch, while supporting Attain’s partnership with Campaign Against Living Miserably and the wider running community. 

If your brand doesn’t quite feel like “you” on camera yet, it’s rarely a performance issue. Speak to our Media team and let’s create content that feels considered, credible, and built to connect. 

How Influencer Marketing is Fuelling Business Breakthroughs 

Influencer marketing works best when it’s built on trust, relevance, and a clear strategy, not follower counts. In this influential blog piece, we explored why nano and micro influencers often deliver stronger engagement, how authenticity drives results, and where businesses can focus to avoid wasted spend and build campaigns that genuinely connect. 

Rethink Your Password Strategy 

Weak passwords remain one of the most common risks for UK businesses. Using real breach data, this article highlights just how predictable many passwords still are and why that leaves organisations exposed. We shared practical steps to strengthen security, including better password habits, two-factor authentication, and regular credential reviews. 

Clear thinking leads to better decisions. If you want insight that helps your business stay visible, credible, and secure, explore our latest news content or speak to our Digital Marketing team about what we’re seeing across the digital landscape. 

Sam Garrett 

January marks one year since Sam joined us as a Copywriter. Over the past 12 months, he’s helped shape SEO-led content, thought leadership, service pages, and campaign messaging, keeping it clear, purposeful, and (mostly) on deadline. A year in, he’s still making words work, and yes, writing his own workiversary note is exactly as strange as it sounds. The good news is, he can write anything he likes, and nobody can sto— (editor’s note: yes, they can). 

Great work is built by great people. Curious about how you might fit in? Our latest vacancies are waiting 😉 

Branded Sweatshirts 

Branded sweatshirts are a simple way to keep teams warm while maintaining a professional, consistent look. They’re ideal for on-site teams, mobile staff, and everyday workwear. Best of all, they help businesses stay visible without overcomplicating things. With prices starting from £12 each for a 1-colour logo print, they’re a practical upgrade that delivers everyday value. 

From branded workwear to promotional essentials, our Promotions team helps businesses show up consistently. When you’re ready to kit out your team, we’re ready to help. 

Blue Monday (Bright Breakfast!) 

Blue Monday has a reputation, so we chose a different response. This month, we got together for our annual Bright Breakfast. This is a simple mid-winter reset built around good food, good company, and conversations that lift the mood. We do this because sometimes, the best way to battle the blues is to pause, reconnect, and start the week feeling refreshed (or utterly stuffed). 

From team culture to client work, momentum matters. If you’d like to work with a team that brings care, consistency, and energy to their work, join us at a future b4banter event.