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As we move away from the first quarter of the year, now is the perfect time to reflect – so what better way to do that than with some incredible statistics? And let’s be honest, who doesn’t enjoy a good stat or two? Instagram now has over 1million active advertisers The quick-photo app has just […]
We all pretty much know that social media is a big deal but not everyone understands the effect it can have on your search engine rankings. Understandably so since the whole issue isn’t exactly straight-forward. Contrary to what many people believe, Google doesn’t actually take social media directly into account in its ranking algorithm. However, […]
With 433 million users worldwide and more than 20 million of those based in the UK, LinkedIn has the potential to be a powerful platform for professional marketing. The opportunity to stand out from everyone else and gain exposure for you and your business is limitless…but only if you’re making the most of it. Here […]
Is LinkedIn part of your social media marketing strategy? If you’re a B2B company looking to engage fellow businesses, then it almost certainly should be. Why LinkedIn Should Still Be Part of Your Social Media Strategy LinkedIn has long been recognised as a powerhouse in the B2B digital space. If you’re a company aiming to engage […]
If you would like to expand your business and generate more income without the associated overheads of staffing and extra premises for example, franchising could be the way forward. Here at b4b, we’ve worked with a number of clients to put together a complete business package to enable them to blueprint their business model to offer […]
In today’s digital age, cyber threats have evolved, becoming more sophisticated and persistent. While household names such as TalkTalk and Marks & Spencer once made headlines for cyber breaches, the reality is that businesses of all sizes are potential targets. Protecting your website and customer data has never been more crucial. Here are seven security […]
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