The Latest b4b News and Marketing Industry Insights

Whether you’re building an app for your customers or employees, ensuring it’s user-friendly is key to success. An intuitive, well-designed mobile app can drive engagement, improve user satisfaction, and set your brand apart from the competition. In this blog post, we’ll explore ten essential tips to help you deliver a user-friendly mobile app. 1. Prioritise […]

When you’re going up against a sea of competition, you need to make your business look its best – literally! Whether you’re highlighting your products, creating eye-catching campaigns, or capturing your team in action, high-quality photography can make a huge difference in how people see your brand. Here at b4b, we know that professional photography […]

Ghosts, ghouls, and goblins await as we head into October, the spookiest of months! But before we break out the costumes and carve some pumpkins, let’s take a look back at what the b4b team was up to last month and what exciting things are coming up. New Clients We welcomed several new clients to […]

Within software development, the term “refactoring” is often thrown around, but what does it really mean, and why is it so important? As systems evolve and age, they can become more complex, harder to maintain, and less efficient. This is where software refactoring comes into play. In this blog post, we explore what software refactoring […]

A well-designed website doesn’t just look pretty – it’s a powerful tool that connects your business with your customers, driving sales, building brand recognition, and so much more. Unfortunately, common design mistakes can easily derail your website’s success, leading to user frustration and missed opportunities. b4b’s web specialists have designed countless websites over the years, […]

One of the most important choices a business can face revolves around the type of software used to drive operations. Should you opt for off-the-shelf solutions or invest in bespoke software that is tailored specifically to your unique requirements? While both options have their merits, the decision often depends on your business’s specific needs, goals, […]

Autumn is in the air, and with it comes red leaves, cosy jumpers, and pumpkin spice everything. Let’s soak up the last few days of sunshine and dive into what’s new at b4b! We’ve taken on several new clients this month, including Arden White! They specialise in proactive technical recruitment solutions for a diverse range […]

Text is a valuable tool, but it’s often videos that capture attention, inform, and inspire best. They offer a unique blend of visuals and sound that can’t be replicated with words alone, which is why they’ve become a cornerstone of modern marketing. At b4b, we’re dedicated to helping your business reach its full potential. Below, […]

When embarking on a new software or app development journey, the discovery phase is often the unsung hero behind the project’s success. This critical first step sets the foundation for everything that follows, ensuring that your solution effectively meets your requirements. What is the discovery phase? The discovery phase is the initial stage in the […]

Being active on social media is key to boosting your online visibility, but managing multiple accounts can be a major headache. Luckily, there are plenty of social media management tools available to simplify your workflow and help you optimise your strategy, no matter how big or small your business is. At b4b, we always strive […]