The Latest b4b News and Marketing Industry Insights

For startups venturing into the world of software and apps, building a Minimum Viable Product (MVP) is a strategic move that can make or break your product. An MVP focuses on delivering the core functionalities of your product, enabling you to test its viability with minimal investment. In this blog post, we’ll explore why developing […]

Whether your business relies on a website to attract customers or a system to handle internal processes, ensuring your digital assets are fast, reliable, and secure is crucial. A Content Delivery Network (CDN) can provide a significant boost in all three areas, helping you deliver a smoother, faster experience for users, regardless of their location. […]

Whether you’re building an app for your customers or employees, ensuring it’s user-friendly is key to success. An intuitive, well-designed mobile app can drive engagement, improve user satisfaction, and set your brand apart from the competition. In this blog post, we’ll explore ten essential tips to help you deliver a user-friendly mobile app. 1. Prioritise […]

Within software development, the term “refactoring” is often thrown around, but what does it really mean, and why is it so important? As systems evolve and age, they can become more complex, harder to maintain, and less efficient. This is where software refactoring comes into play. In this blog post, we explore what software refactoring […]

One of the most important choices a business can face revolves around the type of software used to drive operations. Should you opt for off-the-shelf solutions or invest in bespoke software that is tailored specifically to your unique requirements? While both options have their merits, the decision often depends on your business’s specific needs, goals, […]

When embarking on a new software or app development journey, the discovery phase is often the unsung hero behind the project’s success. This critical first step sets the foundation for everything that follows, ensuring that your solution effectively meets your requirements. What is the discovery phase? The discovery phase is the initial stage in the […]

In the fast-paced world of business, customer relationships are at the heart of success. Effectively managing these relationships can be the key to driving growth, especially when retaining existing customers is five times more cost-effective than acquiring new ones. This is where a customer relationship management (CRM) system comes into play. While off-the-shelf CRM solutions […]

The b4b Software team are delighted to announce the launch of their new business management platform aimed at trades businesses with mobile workforces. The aptly named RemoteWorkr is the latest project to go live for the software team at b4b, the Poole-based marketing and software agency. It’s a tried-and-tested job management system that seamlessly integrates […]

In today’s competitive business landscape, efficiency and adaptability are crucial for success. One way to achieve these goals is by implementing a bespoke business management system. Unlike off-the-shelf solutions, bespoke systems are tailored specifically to your business needs, providing unique advantages that can significantly enhance your operations. Here, we explore the top 10 benefits of […]