what is search engine optimisation?
SEO is an essential service if you’re looking to receive leads and sales from your website. If your business is based in Bournemouth and you want your website to appear above your competitors in the search results, you’ve come to the right place.
We’ll help your website to rank for search terms from potential customers in Bournemouth and beyond, helping you to increase sales and improve that all-important bottom line.
Read on to find out how our Bournemouth SEO services can work for you. But first of all…
what is SEO and why is it crucial for your Bournemouth business?
SEO stands for Search Engine Optimisation. It basically means that for Google and other search engines to favour your website above another, your site and its content needs to be optimised in a way that appeals to the algorithms that decide on where to place your site on the results page.
SEO encompasses content SEO, technical SEO, and off-site SEO. The best strategies involve all three elements, and will take an holistic approach that includes creating and optimising content, ensuring all the behind-the-scenes tags and coding elements are effectively applied, and that your site is receiving quality links from external websites.
There are actually hundreds of factors that can have an effect on your site’s ability to rank for a search term; from the keywords you choose to target to whether you choose to imbed a video on a service page. That’s why it’s always a good idea to get SEO experts involved.