drive growth with expert window, door, and conservatory marketing

The home improvement industry is as competitive as it is widespread. To stand out from the competition, you need to have a rock-solid strategy that catches the eyes of potential customers and brings in a consistent flow of leads - and that’s just what we at b4b specialise in.

Over the years, we've partnered with a wide array of manufacturers, suppliers, and installers of:

• window and doors
• conservatories
• other home improvements

As one of Poole and Bournemouth’s top marketing agencies, we've partnered with countless window, door, and conservatory specialists over the years, helping them maximise returns and accelerate growth. Our team will work closely with you to understand your business goals and online objectives. Whether it's boosting your visibility through effective search engine optimisation, revamping your website for better results, or providing professional photography and branded workwear, we have the expertise to drive your business forward across multiple channels.

Check out the range of services we offer below, including digital marketing, web development, media services, and promotional merchandise.

Attracting qualified leads starts with targeting the right keywords. We identify high-value keywords relevant to your specific window, door, and conservatory products, then craft a razor-sharp SEO campaign based around them.

• Our seasoned copywriters write content that's both engaging and informative, carefully optimised for search engines while striking a chord with your target audience.
• We fine-tune your website's technical aspects, like page speed and mobile-friendliness, to help it climb up the search engine ranks and offer a seamless user experience.
• We test and compare content to see what works best with your chosen audience, then tweak it as needed going forwards.

Make the most out of your top spot on the search engine page with our targeted PPC campaigns.

• By researching your target audience's demographics, interests, and online habits, we’re able to develop a strategy that’s laser-targeted towards appealing to them.
• We then create engaging ads that resonate with your ideal customers, coupled with landing pages optimised for conversions, to increase your PPC investment returns.
• But our work doesn't stop there. We keep a close eye on your PPC campaigns once they're live, tweaking and refining them to improve performance and ensure your budget is used as effectively as possible.

Making a good first impression on potential customers is vital, and the way you present your company is key to that. Thanks to our graphic design and printing services, you’ll be able to give your brand the image it deserves.

• Our graphic designers can create a strong visual identity for your window, door, or conservatory company, and implement it through every medium - logos, brochures, website design, and even promotional products.
• We design eye-catching flyers and social media graphics that showcase your products and services in the best possible light.
• We offer high-quality printing services for all your marketing materials, from brochures and business cards to banners and signage.

We take a multi-pronged approach to social media marketing, leveraging both paid and unpaid posts for maximum outreach.

• After analysing your target audience, we identify the right social media platforms for their interests and develop a tailored strategy for each.
• We create engaging social media content, including posts, videos, and stories, that build brand awareness and generate leads.
• We actively manage your social media channels, responding to comments and messages, and fostering positive relationships with your audience. 
• On top of unpaid posts, we can use paid social media advertising to reach a wider audience and drive targeted traffic to your website.

Communicate directly with your audience with our personalised email marketing campaigns!

• Utilising targeted opt-in forms and lead magnets, we help you grow your email list organically.
• We then create personalised email campaigns tailored to different segments of your audience, increasing engagement and conversion rates.
• We automate email sequences for specific triggers, such as website sign-ups or abandoned carts, to nurture leads and boost sales.
• Throughout the campaign, we track and analyse your email marketing performance to identify areas for improvement and optimise future campaigns.

Good PR is key to building a strong reputation in the community. Our PR services will help get your business’s name out there while presenting it as a company people can trust.

• We craft newsworthy press releases and distribute them to relevant media outlets to generate positive publicity for your business.
• We build relationships with journalists and influencers in the home improvement industry to secure media coverage and brand mentions.
• We develop and implement effective communication strategies to manage any negative publicity or public relations issues.

Your website is the online face of your business, so it’s important to get it right. Our web designers can create both templated and bespoke website solutions for your business, working alongside you to create a design that aligns with your goals.

• For a quick launch, our pre-built templates powered by our user-friendly CMS are a perfect fit. They're readily customisable and ideal for businesses with straightforward needs.
• Complex needs? No problem. If you have unique selling propositions, we can craft fully custom websites built from scratch. This guarantees your website perfectly reflects your brand and drives conversions.
• Whether you’re focused on consultation bookings, newsletter signups, or lead capture, we can integrate functionalities to achieve your specific goals.

Our in-house media team offer a complete range of photography and video services, perfect for elevating the website, brochures, and marketing materials of any home improvement business.

• We handle everything from close-up product shots to immersive 360° virtual tours, and can conquer any media challenge you throw our way.
• Want 2D animation, explainer videos, or whiteboard visuals? We have animation experts ready to bring your ideas to life in stunning motion.
• Need professional staff portraits or team photos? Our dedicated media studio caters to that too!

Go beyond online and offline marketing! Our promotions department has everything you need to make an impression on your customers, from sharp corporate uniforms to powerful promotional products to fuel your marketing campaigns.

Choose from our extensive catalogue or let our in-house design team create something unique. With a lightning-fast 24-hour turnaround on most of our products, you’ll be making an impact in no time.

Not sure which services would benefit your window, door, and conservatory business? No worries! We're happy to discuss our services in more detail and recommend the right options for you. Feel free to reach out to our team online or give us a call on 01202 684400 today.

01202 684400

21 Albany Business Park, Cabot Lane,
Poole, Dorset, BH17 7BX

view our 74 reviews