We were really pleased to welcome Woodmace aboard in November 2020 as, despite their success, they hadn’t yet made much of a step into the world of marketing and promotion. This gave us an opportunity to make a truly transformational impact on this side of their brand.
While navigating the struggles of the pandemic, our web team produced a sleek and ergonomic website, accompanied by bespoke and premium quality photo and video from our media team.
Due to the impact of the pandemic, the team were only able to meet Woodmace’s Marketing Manager, Erika, once at b4b HQ before getting to work on the site.
This meeting turned out to be extremely productive, with all parties understanding their own roles in the project and in agreement over the timeline.
As a result, we were able to initiate our work with clarity and direction, knowing exactly what Woodmace wanted to achieve from the finished product.
As well as being sleek and stylish, and popping with bold colours, the new website is easy to navigate and makes accessing information about Woodmace’s services simple and efficient.
Once we’d created the ideal structure and skeleton for the Woodmace website, it was over to the media team to capture photography and video to truly bring the website to life.
Erika was extremely helpful here, providing us with her own in-house media. This bolstered the range of exceptional content our media team captured during their site visit.
Once integrated with the website, the bespoke nature of the content gave the site a strong and comprehensive identity. It included images of Woodmace sites, machinery and services, giving the visitor a true sense of the business’s scope of operations.
The photography is of an excellent standard with a range of angles, lighting and settings, which helps to make the site bright and interesting to browse.
The client was absolutely delighted with b4b’s work across web and media, and the finished product that showed the combined efforts of everyone’s hard work.
Erika left us a glowing Google review, saying that we achieved everything they could have hoped for, and that they would recommend b4b’s services to other businesses.