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3 Steps to Improve Your Email Open Rates

The first hurdle your email marketing campaign faces is getting the information you need noticed by your intended audience; that means you need them to open the email. The average email open rate is between just 12-25%, so it is important that you try and make an instant impact to boost your odds. If your […]

Tips for a Successful Email Marketing Campaign

The truth is, nobody likes receiving spam mail. It’s therefore essential that you make your emails stand out from the crowd and grab the attention of your audience from before they even open the message. Why is email marketing important? Despite email being one of the older channels for digital marketing available, it is still […]

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