pay per click advertising (PPC) in Bournemouth & Poole

a PPC campaign is a great way to drive visitors to your website, by showcasing your website at the top of the search engine results page (SERP).

As part of a PPC campaign, an advert for your website is placed in the top premium positions of the organic/natural listings on a search engine. Unlike SEO (search engine optimisation), PPC is instantaneous. It’s based on an auction payment model, where you pay the search engine each time someone clicks on your advert and comes through to your website. Pay Per Click is just as it sounds - you only pay when someone clicks on your ad!

It can be risky to go it alone if you only have a basic understanding of the platform and process. Poor campaign management can lead to you spending a fortune and having no sales to show for it.

That’s where we come in.

As a digital agency with many years of experience managing successful PPC campaigns, we can help your business get to grips with Google paid advertising. We can set up new campaigns and manage your monthly PPC marketing budget, or we can share our knowledge and experience to help you manage your campaigns yourself. We can also review your existing campaigns, to recommend any necessary changes.

Often, our strategy will include running PPC campaigns in parallel with other channel activity such as search engine optimisation (SEO) and social media activity.

The benefits of PPC advertising include:

• Budget – we can set a maximum budget that you’re comfortable spending and you only pay Google when a user clicks on your ad
• Targeting – we ensure that we’re only showing your ads to relevant people according to set demographics
• Measurable - our PPC campaigns are carefully set up and managed to measure effectiveness. We can measure and report exactly the return on investment

Professional Adwords across Bournemouth, Poole, Dorset, Southampton and Hampshire.

Whether it’s establishing a new strategy or increasing the effectiveness of an existing campaign, b4b’s specialist PPC team devise effective, engaging Google paid advertising campaigns that get results - get in touch today on 01202 684400.

01202 684400

21 Albany Business Park, Cabot Lane,
Poole, Dorset, BH17 7BX

view our 76 reviews