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Mobile App and Website Development

mobile app and website development

Our software developers built a custom mobile app for worldwide eSports company, PGS. We also created a new, attractive website, and assisted them with a range of other promotional and marketing materials. 

PGS were using a WordPress site to manage their leagues, with all stats and game scored submitted via a Facebook Group. This was a very manual, admin-heavy process, and it was hard for them to stay on top of the several leagues they were running.

They wanted us to provide them with a scalable platform that would allow them to easily expand, as well as a mobile app so that their users could submit their stats quickly and easily (while feeling like part of a community). Everything needed to look fantastic and be slick in terms of functionality and user experience.

hybrid mobile app and custom CMS

The PGS eSports league management app is a platform for FIFA gamers that already has users all over the world.

Our software developers built a custom content management system (CMS) and hybrid mobile app, to provide PGS with the flexibility and capacity to grow as their audience and offering did. 

Not only that, but they wanted to deliver a platform that would allow them to really build a community. The aim was to increase engagement and also, to be able to monetise the platform. 

Some key functionality and features of the app include:
  • Regional and League admins can create leagues and tournaments
  • Managers can create teams, submit line-ups and offer contracts to players 
  • Players can accept contracts, submit stats, and livestream games
  • Results and fixtures are displayed per league
  • League tables are auto generated
  • Stats leader boards are generated
  • Players and Managers can win trophies

The client requested a quick turnaround, so we focused on delivering an MVP (minimum viable product) within just five months. There were challenges along the way, such as certain rules being complex to implement or changing during the build, and new versions of FIFA meaning stats changed.   

We utilised Google and Apple in-app events and purchasing, to allow PGS to offer weekly and monthly subscriptions which give users access to extra features.

website development

Our team also designed and built a slick new website to replace their old, dated one. It features smooth animation and some really engaging dynamic elements, while perfectly drawing together all the elements of their branding. 

The project didn’t just involve our web developers, it also harnessed the expertise of our graphic designer, copywriters, and user experience specialists. 

promotional merchandise

At b4b, we truly offer a comprehensive service that caters to all aspects of your marketing and promotional needs. Our promotions team have created a range of great branded merchandise, including sweatshirts that feature the PGS logo. Even our packaging team have been involved, supplying luxury rigid magnetic boxes for PGS to use to ship merchandise and PR packages. 

On working with b4b, Kian James from PGS says: “The team at b4b have helped us turn an ambitious concept into a smooth and streamlined app that adds real value to the gaming experience. We are thrilled with what they have delivered so far and have lots of exciting plans for the future development of the app.”

Our working relationship with PGS is a rich and diverse one that encompasses many of our departments and service offerings. We have thoroughly enjoyed everything we’ve worked on so far, and are excited to play such a big part in the worldwide growth of the PGS brand.

To find out about our app development and web design services (or any of the other services mentioned!), please get in touch with us today on 01202 684400.

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01202 684400

21 Albany Business Park, Cabot Lane,
Poole, Dorset, BH17 7BX

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b4b marketing

01202 684400
21 Albany Business Park, Cabot Lane,
Poole, Dorset, BH17 7BX

Our Google Reviews

4.9

Be the first one to know about discounts, offers, news, giveaways and events

Sign up to receive a regular roundup of our news, articles, and exciting industry insights