When managed professionally, social media marketing engages existing customers, generates new leads, strengthens brand identity, increases website traffic and ultimately, facilitates conversions. As experienced social media marketers, our dedicated team understand the strategy, tools and instinct needed to harness the influence of social media, combining regular, relevant and engaging posts with customer profiling tools.
As part of our social media management, we advise you on the right social media channels to focus on and can help design or refresh your profiles. We create engaging content and posts to communicate with your audience and look to build your followers across all social media accounts so that your brand exposure is building all the time.
We also advise you on the merits and likely return on investment of paid advertising on social media platforms, such as Facebook Advertising and LinkedIn Promotion.
As well as dramatically raising your brand profile, having an integrated social media marketing strategy will also help the performance of your website as posts and updates will drive traffic to your site. The more visitors to your site, the more authoritative and relevant it is perceived in the eyes of Google and other search engines. This will help increase your position in the search engine rankings.
The expert b4b team can deliver cleverly crafted social campaigns projecting clearly defined, consistent brand image and messaging that delivers results in line with your business goals. To discuss your social media marketing requirements, contact us today on 01202 684400.