b4b have recently achieved Google Premier Partner status!
Being a Google Premier Partner means we’ve proven our ability to deliver an outstanding Google Ads service. Premier status is reserved for the top 3% of participating companies each calendar year, making it the most exclusive tier of the Google Partner program.
Wondering what on earth a Google Partner is, what’s so good about being one, and why choosing a Partner agency can help you take your campaign to the next level? Read on to find out!
What is a Google Partner?
The Google Partners program was set up for marketing agencies and third parties that manage Google Ads accounts on behalf of other brands. It’s a way of proving that your agency really knows its stuff when it comes to running pay-per-click ads across Google.
By becoming a Google Partner, we have demonstrated our ability to maximise campaign success for our clients. We did this by:
- Repeatedly meeting Google’s performance standards
- Taking part in ongoing training
- Driving proven client growth
- Passing Google’s rigorous Google Ads product certification exams
Our account strategists have at least one certification in each of the following areas:
Why choose a Google Partner agency?
Choosing a Google Partner agency is one of the best ways you can be sure you’re getting the most out of your brand’s ad campaign.
- Expertise: Being a Google Partner means we get our information directly from Google, rather than a third party. We stay up to date with the latest best practices laid out by Google themselves, and back up our words by passing certification exams that are updated yearly. We also have access to global consumer insights and detailed product education, so we can craft a campaign that really makes an impact.
- Cost efficiency: Thanks to our experience working with Google Ads, we have a deep understanding of keyword optimisation, ad bidding, daily budgets, and more. This means we can maximise conversions while minimising spending, saving you money in both the long and short term.
- Support: We have a direct line to Google themselves. Whenever we’re looking for ways to optimise your campaign further, we can get in contact with our Google representative for the latest updates, areas of opportunity, and improvements we can make.
- Early access: As a Google Premier Partner, we have access to Google’s newest beta features before non-Premier Partner agencies do. This lets us predict what kind of impact these new features will have on your campaign, and adapt its strategy accordingly. This gives your campaign a serious edge over the competition.
Work with the Google Ads experts
Elevate your marketing with a next-level campaign by b4b!
Our team of PPC experts will design an in-depth marketing strategy tailored to your business’s goals, taking into account budget, scope, and your personal input.
Whether you’re looking to sell out a new product or increase brand recognition, b4b will craft the campaign your business deserves.